Machine Learning and Artificial Intelligence in Dynamics 365

By Scott Frappier | March 26, 2019

Machine Learning (ML) and Artificial Intelligence (AI) have been easing into the corporate ecosystem for quite a while now, but over the last few years we’ve seen a rapid uptick in the adoption of these principals. With Dynamics 365, all businesses can now easily take advantage of the benefits of ML and AI and use those insights and technologies to change the business landscape, become more efficient, and reduce manual processes.

Before we dive into the business benefits of machine learning and AI, we first need to compare what each entail.

Machine Learning Artificial Intelligence
Acquisition of knowledge or skill Ability to acquire and apply knowledge
Accuracy valued over success Success valued over
ML allows the system to learn new things from data AI is decision making
ML will go for the only solution whether it is optimal or not AI will go for finding the optimal solution
ML leads to knowledge AI leads to intelligence or wisdom

While they may differ, both ML and AI are components that make up the robust Business Intelligence that is offered within Dynamics 365.

Business Benefits for the USPS

In 2013, the United States Postal Service processed over 150 billion pieces of mail – far too much for efficient human sorting. But as recently as 1997, only 10% of hand-addressed mail was successfully sorted automatically. The challenge in automating mail sorting was enabling computers to interpret seemingly endless variations in handwriting.

By providing feedback, the Postal Service was able to train computers to accurately read human handwriting. Today, with the help of machine learning, over 98% of all mail is successfully processed by machines.

Imagine what Machine Learning Could Do for You

Machine Learning utilizes past data to accurately predict the future. This ability can benefit every department in your organization.

  • Equipment monitoring
  • Automatic spam filtering
  • Ad targeting
  • Recommendations for you based on your prior purchase history
  • Fraud detection
  • Image detection and classification
  • Forecasting
  • Anomaly detection

Microsoft Technology

Dynamics 365 offers built-in integrations with Machine Learning capabilities including:

Finance and Operations

  • Demand Forecasting


  • Product Recommendations and Lead Generation
  • Customer Service Sentiment
  • Lead Scoring and Marketing
  • Customer Service Optimization and Retention

Business Central

  • Demand Forecasting
  • Computer Vision

Dynamics GP

  • Intelligent Edge

The possibilities are endless when it comes to Machine Learning and Artificial Intelligence within Dynamics 365. Reach out to the experts at Stoneridge Software to learn more.

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